shrinkflation, also known as package downsizing, weight-out and price pack architecture

economics shrinkflation package downsizing weight-out price pack architecture conceptual shrinking size quantity prices remain skimpflation involves reformulation reduction quality consumer protection groups critical practice businesses choose raise indirectly unchanged means consumers immediately notice higher unit found deterred rises reductions sizes old brands label products overpackaging exceed requirements adequate containment transport sale biscuits items goods foods eat eating habit habits