product price place promotion on blue

promotion product price place marketing mix target market brand positioning segmentation distribution advertising sales public relations direct digital pricing strategy development research customer value proposition competitive advantage satisfaction loyalty share consumer behavior life cycle channel management retailing wholesaling ecommerce personal selling sponsorship equity relationship features benefits costbased valuebased dynamic geographical psychological promotional channels intensive selective exclusive integrated communications through funnel lead generation conversion rate retention awareness penetration differentiation unique insights trends swot analysis objectives return investment acquisition cost lifetime